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1930: 3M Markets Scotch Tape

Jan 31, 2013 |  Retro Staff |  No Comments

Richard Drew, a 3M mechanical engineer, designed Scotch Cellulose Tape to give bakers and grocers a quick, waterproof method to seal packages. Until then, water was needed to seal cellophane. > Read the History of Scotch Cellulose Tape 3M kicked off marketing for the tape on January 31, 1930. It soon entered the common household

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Filed under: Retro Advertising Tagged with: retro brands, vintage packaging

Retro Candy: Razzles

Oct 27, 2012 |  Retro Staff |  No Comments

In the movie 13 Going on 30, the protagonists (portrayed by Mark Ruffalo and Jennifer Garner) enjoy sharing Razzles – a classic candy that, when chewed, transforms into gum. Introduced by Fleer Corp (Philadelphia, PA) in the 1960s, Razzles were first marketed as raspberry gum with the ad slogan:  First it’s a candy, then it’s a

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Kool-Aid Packaging (1951)

Jun 27, 2012 |  Retro Staff |  No Comments

Here’s a fun find (thanks to Chemical Heritage Foundation via Flickr)… a Kool-Aid soft drink package from 1951.  Notice how back then they called the powder a “base for soft drinks and desserts”? That’s because one could also mix the powder with sugar, milk and cream to create a frozen treat. Kool-Aid was created by Edward

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Coca-Cola Bottle Shapes Over the Years

Jan 25, 2009 |  Retro Staff |  11 Comments

Coca-Cola’s Different Bottle Shapes Coca-Cola was first bottled by the Biedenharn Candy Company in Vicksburg, Mississippi in 1894. The proprietor, Joseph A. Biedenharn, was a customer of The Coca-Cola Company, buying Coca-Cola syrup and serving the soft drink to customers at his soda fountain. He came up with the idea of making Coke available to

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