100th Anniversary of the Iconic Coca-Cola Bottle
The design of the Coca-Cola bottle as we know it today was invented 100 years ago this year.
Beginning in 1899 Coke was bottled in amber or clear glass bottles with straight sides. Competing manufacturers were producing imitations with bottles and labels so similar to the Coca-Cola brand that the Coca-Cola Company was motivated to set aside $500 to develop and design a clearly recognizable container.
The job of creating a new bottle design was tasked to several U.S. glass companies. The winner of the design competition was the Root Glass Company of Indiana. They reportedly found inspiration in an illustration of a cocoa bean with elements such as elongated sides and distinctive ribbing. The new design was patented on November 16, 1915. The iconic Coke bottle as we all recognize it today—with its fluted sides and Georgia Green glass—was born.
Join us in wishing the Coca-Cola bottle a happy 100th birthday! And be sure to see our 350+ Coke products at RetroPlanet.com.