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The Esso Tiger

Feb 18, 2009 |  Retro Staff |  7 Comments

The Esso Tiger first appeared as a mascot around the turn of the 20th century in Norway.  European divisions of Esso continued to use the Tiger to promote their gasoline products until the advent of war.  World War II brought rationing of gasoline to the world market, and advertising for petrol was stopped. After the

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Filed under: Retro Characters Tagged with: gas, Retro Characters

The Sinclair Dino

Sep 18, 2008 |  Retro Staff |  10 Comments

Sinclair Oil Corporation has one of the most recognizable mascots in the country – a large green Brontosaurus (Apatosaurus) dinosaur named Dino.  Dino has been the advertising character for Sinclair since the mid-1930s. Dino was born out of a desire to express the fact that Sinclair oil came from Pennsylvania crude oil, which was millions

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Filed under: Retro Characters Tagged with: advertising, gas, gas stations